Last Friday, Monica O’Brien of Twenty Set wrote about how blog networks sucked and that there wasn’t any advantage to being part of one. I disagree and this post is my response.
Here are the four universal truths about blog and social networks, and how to use them to your advantage:
1. Network means it’s not just about you. Social media by definition is social and is thus a give and take world.Traffic will not magically be sent to your blog, nor will exposure magically occur.
Joining a network – whether that be a blog network like Brazen Careerist, a social network like Facebook or Twitter, or the professional network LinkedIn – doesn’t mean that all of sudden things will be easier for you.
I love my blog for two reasons – 1) It’s my space to do whatever I want in, and 2) I get to share that space with an amazing community. I’d like to start 2009 with turning the spotlight on to that community.
This isn’t a list of my favorite Gen Y bloggers, or the most established, or the best or even the most under-appreciated. And I haven’t included a lot of people I really like. A lot. But looking into the Gen Y crystal ball, I see these fellow bloggers making waves in 2009. Here we go (in no particular order):
“Yeah, but it’s just a blog,” someone said. About this blog. My blog. We were talking about social media.
I didn’t have a response at the time. I was like George in that Seinfeld episode (he goes to great lengths to deliver a retort to a coworker), floundering for the perfect comeback.
I couldn’t come up with anything, and later realized that this person? This person doesn’t even have a blog. Pfft. How can you possibly understand the concept of social media if you’re not a participant?
Of course you can understand it on an intellectual level. Like, I understand war even though I’ve never been a soldier.
Some might say Emily Gould is a twenty-six year old attention-craving narcissist. But I empathize with her. Nay, after reading her cover article in the New York Times magazine, I adore her (via Penelope Trunk).
Then I read the response. So not worthy of the New York Times the commenters declared in unison. Obviously. Because the world is so much cooler, smarter, and better-looking than Emily Gould.
Which is sad because if Emily Gould’s voice – a voice for bloggers everywhere or merely for herself – is muffled in the world than the world is going to get a lot more lonely.
I wasn’t planning on redesigning my blog. I was planning on spending the evening with friends. But I sat down to make some minor changes and before I knew it, 2:00 am rolled around and my blog was completely different.
Key new features include a new look and feel, drawing inspiration from some of my favorite bloggers. You can also search the blog using the Google widget in the sidebar, and whenever I post something to del.icio.us you’ll know under the “daily links i like” sidebar section. You can also see where I contribute under the sidebar section “community,” and I’ve placed the old mastheads under the “about” section if you’re feeling nostalgic.
I’m featured in the New York Times online today, in an article called “The Young and the Not So Restless” about young leaders by Marci Alboher. Run, don’t walk, and check it out.
If you’re coming here from that article, welcome! Marci is my new best friend. Really. If she wanted me to bake her a cake, I totally would. Now that you’re here, kick back, relax and learn all about the Modite way:
Must read before you leave
Personal branding, accountability, and how to just be yourself already
What it means to be a Gen-Y leader
What gives you the right to be a young leader
7 concessions and a challenge to the Gen Y naysayers
The power of place – What do you think?
My blog is back up! For those of you who didn’t get to read the most recent post on Friday, it’s anxiously awaiting your eyes here:
Life as a Gen Y Leader – Week six
For those of you who have read it already, you’ll notice it’s a lot shorter than the original post. That’s because I like to edit. And while I’m pretty sure that’s against the rules in blogging world, I like to edit, and it’s my blog. Something I learned fairly quickly to mean that it’s actually everyone’s blog. That’s why I like blogging. The connection between me and you.